China University MOOC is a well-known university course platform in China launched by the Higher Education Society and NetEase. It is a MOOC platform established early in China. It cooperates with more than 180 universities across the country to launch university courses, including some high-quality courses. It has attracted active learning from students and professionals from all over the country.
Chinese University MOOC allows more Buy email list people to have access to the wonderful courses of famous schools and famous teachers, and to communicate and discuss with peers through the Internet. It has teaching existence, cognitive existence and social existence, providing new possibilities for modern personalized education. Based on this, an analysis of MOOC products in Chinese universities was carried out.
Through the in-depth experience of MOOC (IOS side V2.4.0) in Chinese universities, starting from the needs and scenarios of users, restore the logic and structure of the product, key page interactions, sort out user feedback, iterative paths, and conduct research through Hexuetang Online and coursera. Comparative analysis to find out the iterative direction of the product.
2 Positioning analysis of MOOCs in Chinese universities
The basic positioning of Chinese university MOOC is the course platform of well-known Chinese universities. By taking advantage of the advantageous resources of Chinese universities, we will build high-quality university online courses and provide new ways of learning. At present, Chinese university MOOCs mainly provide three aspects of business:
One is to tap potential users based on a large number of high-quality university courses and guide more users to complete their studies on the platform;
The second is to provide enterprise-level services of school cloud for B-end users of schools and enterprises;
The third is to seize the current learning needs and hotspots of college students, build a postgraduate training column, rely on the platform's existing college students to spread the word, and help college students carry out postgraduate training.
This product analysis focuses on the first aspect of the business, relying on high-quality university courses to tap potential users and guide more users to complete their studies on the platform. Chinese University MOOCs meet the learning needs of some people, and provide relatively scientific learning methods to help those who want to learn actively and have access to high-quality courses from famous schools and teachers.